Chris Anderson (The Long Tail)
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Chris Anderson is editor-in-chief of Wired Magazine, which has won a National Magazine Award under his tenure. He coined the phrase The Long Tail in an acclaimed Wired article, which he expanded upon in the book The Long Tail: Why the Future of Business Is Selling Less of More (2006). He currently lives in Berkeley, California with his wife and four young children.
Before joining Wired in 2001, he worked at The Economist, where he launched their coverage of the Internet. He also has a degree in physics from George Washington University and did research at Los Alamos National Laboratory. He has also worked at the journals Nature and Science.
[edit] Works
- The Long Tail: Why the Future of Business Is Selling Less of More (2006). ISBN 1-4013-0237-8