Cashback Websites

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Cashback websites are designed with the intention of paying customers every time they shop online. The cashback websites work as a middleman because they get paid for every visitor they send to who an online store who then goes onto make a purchase. The cashback will receive a commission payment once the purchase is confirmed and will then share this payment with the customer who made the purchase. This means that the cashback site makes a profit on the sale and the consumer gets to recoup some of the initial outlay back, therefore making it profitable for the consumer to shop via the cashback website. By making all their purchases through a cashback site, the consumer could potentially recoup hundreds of pounds/dollars over the course of the year.

Loyalty is an important aspect to making cashback websites work because getting customers to remain loyal to the site will ensure that customers return and make repeat purchases via the website – creating money for both the cashback website and the user. Cashback websites also place a threshold on when a customer can withdraw their earnings, thus making it necessary for a customer to return to the cashback site to add to their cashback earnings in order to reach the threshold target.

The great advantage of a cashback website is that customers can earn money on practically everything they purchase online. This can range from things like CD’s and DVD’s to finance products and furniture. Consumers can also generate cashback by joining friendship and dating websites via a cashback site. It is also possible to get small amounts of cashback by signing up for survey and competition websites which involve no monetary outlay from the consumer. The most profitable cashback deals often involve finance related goods such as insurance products, loans & mortgages where massive amounts of cashback can be generated from a single purchase.

Many cashback sites incentivise their customers further by offering them benefits or cash to refer friends to the site. This again provides a dual benefit to the cashback website and the customer as it helps the customer to build up their cashback and helps the cashback website to grow by signing up new members.

Cashback sites are not currently particularly well known by customers as an entity, but as online shopping continues to be on the increase, the importance of the cashback website will also increase. As more users become aware of the cashback phenomenon, it could soon become ‘the norm’ approach rather than ‘the exception’ to online shopping habits worldwide.

Some of the more popular cashback websites that you may like to cast an eye over are Greasy Palm, Free Fivers and Internet Cashback and, for PayPal account holders, Rewards Online.

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