Cadbury World
From Wikipedia, the free encyclopedia
Cadbury World is a visitor attraction created and run by the Cadbury chocolate company at Bournville, Birmingham, England; and Dunedin, New Zealand. Cadbury's also operates a factory tour in Claremont, Tasmania, Australia, however this is not an official Cadbury World tour.
Contents |
[edit] Cadbury World, Bournville
The signature attraction is the one situated in Bournville:
[edit] The Visitors Centre
Cadbury World is a one-way self-guided tour which you can enjoy at your leisure. Recently, headsets have become available for an audio tour narrated by Sally Boazman ("Sally Traffic" from BBC Radio 2). The average walk around the exhibition lasts about 1 ¾ hours, not including the Cadbury Collection Museum, which is situated outside the visitors centre. There's a play area, two shops, a restaurant, a snack bar and a picnic area. The attraction recommends you allow 3 hours for your visit.[1]
[edit] The Main Tour
The tour includes realistic themed environments, exhibiting the history of chocolate, the Cadbury company, chocolate making, and other topics. Along the tour, visitors pass through jungle and street environments all displaying information on the history of chocolate production. There are interesting theatre shows with moving and graphic elements, including a look inside the factory movie, with surprise shaking theatre seating. The main element of the tour consists of a walk around the factory along a designated path to see the processes of chocolate production.
The tour also has a tasting area where visitors can sample many chocolates made in front of them.
The advertising is explored with a chance to see the mock-up chocolate set used in the making of the Coronation Street TV commercials.
[edit] Cadabra
New to Cadbury is the "Cadabra" magical car ride, aimed at small children. This slow ride takes passengers around magical fictional scenes of "Beanville." After the ride you can purchase a photo of yourself on the ride and/or have the photo converted into mugs and keychains.
[edit] The Cadbury Collection
Visitors in addition can also visit the social museum, the Cadbury Collection, charting the ideas behind and history of Bournville with rare artifacts.
[edit] Cadbury World, Dunedin
 |
This section is a stub. You can help by expanding it. |
Dunedin's Cadbury World opened in July 2003 and has quickly become one of Dunedin's most successful tourist ventures. Cadbury World is located in the Cadbury Factory site at 280 Cumberland St, close to the city centre near the Octagon. The tour takes approximately 1hr 15mins and includes the Visitors' Centre, a short movie about the history of the Dunedin factory and Cadbury's in general, followed by a tour around the factory. The tour culminates in the chocolate fall, which is housed in a five-story decomissioned crumb silo. There is also a retail shop attached to the tour.
[edit] Cadbury Factory Tour, Claremont
|
This section is a stub. You can help by expanding it. |
[edit] References
- ^ Common Questions, Cadbury World
