Business line
From Wikipedia, the free encyclopedia
Business Line or The Hindu Business Line is an Indian business newspaper published by Kasturi and Sons, publishers of the The Hindu newspaper.
Business Line started publishing in 1994. It is India's youngest business newspaper and also the country's second largest selling, with a circulation of one lakh ( = 100,000) copies, next to the Economic Times.
Business Line is known for its special focus on commodities, agribusiness and logistics. Out of a total of 20 pages, a total of four pages are dedicated to commodities, agribusiness and logistics. On Mondays, the newspaper contains special sections called 'Commodities Investment', and another page called 'Transport'.
Business Line is published from 14 locations - Bangalore, Chennai, Coimbatore, Delhi, Hyderabad, Kochi, Kolkata, Madurai, Mangalore, Mumbai, Thiruvananthapuram, Tiruchirapalli, Vijayawada and Visakhapatnam. Most of the newspaper's circulation comes from south India.
Some consider it to be a newspaper targeting niche audience since it is priced at Rs 4 compared to the Economic Times's Rs 2 and Business Standard's Rs 3.
