Blue Eagle

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For the Marvel Comics character, See Blue Eagle (comics).

NRA Blue Eagle

The Blue Eagle, a blue-colored representation of the American "thunder bird," with outspread wings, was a symbol used in the United States by companies to show compliance with the National Industrial Recovery Act. It was proclaimed on July 20, 1933 as the symbol of industrial recovery by Hugh S. Johnson, the head of the National Recovery Administration.

All companies that accepted President Franklin D. Roosevelt's Re-employment Agreement or a special Code of Fair Competition were permitted to display a poster on which was reproduced the Blue Eagle together with the announcement, "Member N.R.A. We Do Our Part." On September 5, 1935, following the invalidation of the compulsory code system, the emblem was abolished and its future use as a symbol was prohibited.

In Philadelphia, Pennsylvania in 1933, DeBenneville "Bert" Bell formed a new National Football League franchise to replace the defunct Frankford Yellow Jackets. He named this team the Eagles in recognition of the popular New Deal NRA. The Eagles retain the name to this day, despite the demise of the program.