Billionaire Boys Club (clothing)

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Billionaire Boys Club is a clothing brand established by Pharrell Williams of The Neptunes in collaboration with Nigo, who is best known for his brand A Bathing Ape. Billionaire Boys Club and Ice Cream are produced in limited numbers in Japan, and only available from a handful of retailers around the world. Billionaire Boys Club is also based in line with Ice Cream Footwear, a brand of shoe designed by Pharrell and produced by Reebok. Like A Bathing Ape, Billionaire Boys Club clothing and Ice Cream footwear are often counterfeited.

The brand suffered many setbacks after its original conception after disputes between Pharrell Williams and Reebok. Reebok was originally set to release the clothing line alongside the Ice Cream sneaker line. Although the sneakers made it, the clothing line was postponed and all projects came to an end in late 2004/early 2005. It was at the very end of 2005 when the brand was finally launched as a sister company to A Bathing Ape. A flagship store exists in Japan with hand picked retailers from the US, Canada and Europe able to sell items in their stores.