Big O Tires
From Wikipedia, the free encyclopedia
Big O Tires, Inc. is a tire retailer headquartered in Centennial, Colorado. It has more than 500 franchises and company-owned retail stores in the United States and Canada. It sells its own Big O private brand tires and other brands.
[edit] History
The company was founded in 1962, when it split from OK Tires. In 1996, it was acquired by TBC Corporation,[1] In 2006, TBC was acquired by Sumitomo Rubber Industries,[2] which also owns Dunlop Tyres in the United Kingdom. Big O Tires remains a wholly owned subsidiary of Sumitomo Rubber.
In a landmark case in 1977, Big O Tires was awarded $19.6 million from Goodyear over Goodyear's use of the name "bigfoot" tires. The amount equaled 25% of Goodyear's advertising budget in the states where Big O operated. The amount was cut on appeal and later settled.[3]
[edit] References
- ^ "TBC to Buy Outstanding Shares of Big O Tires". The New York Times. 1996-05-03. URL retrieved 2006-12-02
- ^ "Sumitomo Corporation of America Completes Acquisition of TBC Corporation". Business Wire. 2005-11-17. URL retrieved 2006-12-02.
- ^ Doan, Amy. "Xbox Name May Cost Microsoft". Forbes. 2001-02-05. URL last retrieved 2006-12-02.
