Wikipedia:Articles for deletion/Classic cola

The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result of the debate was DELETE. Jinian 14:38, 2 January 2006 (UTC)

[edit] Classic Cola

The economy brand cola which is sold in Sainsburys. I'm not sure whether this is really encyclopedic - It's not really a proper drinks brand, it's just what they call their cheap version, much like all supermarkets do. We don't really have articles on "ASDA Economy Lemonade", "Tesco Extra Value Apple Juice" or "Wal-Mart Orangeade", so I think this should be deleted. Hedley 23:23, 21 December 2005 (UTC)

The contributor has removed the AfD sign. Let's assume they did so in good faith. I have asked them to expand the article to make it clear that it should be kept. <KF> 00:15, 22 December 2005 (UTC)

• Delete "The creation of this own brand cola complicates further important issues raised in human and economic geography"??? howcheng {chat} 00:19, 22 December 2005 (UTC)
  • Yes, that's exactly the sentence I asked them to explain /expand. So keep /wait and see. <KF> 00:32, 22 December 2005 (UTC)
• Comment. I will go to the trouble of expanding this article to reflect what I believe is its true context but am not confident in doing it at this time. The creation of this label does complicate further important issues raised in human and economic geography.

There is a swathe of literature about how retailers squeezed their suppliers during the 1980s and 90s. Classic cola is one of the main examples where a retailer tried to take on the might of a coporation by using its dominance in the retail sector to best effect. This may not sound like a big deal, however at the time there were few examples of this behaviour. The creation of the cola led to a law suit between these two corporations which may have already been covered in wikipedia.

The retail space does have a very special place in economic and cultural geography because it's where economic geography meets consumerism and the very culture that consumption embodies. Moniz 00:38, 22 December 2005 (UTC)

• Fair enough, but that doesn't in the slightest tell anyone why this article is notable for Wikipedia. It may be an example for a Business Studies A-Level student, but that isn't a reason for writing an article. Hedley 01:27, 22 December 2005 (UTC)
• Delete Each of the four major UK supermarkets has several thousand own brands. Big issues can be discussed in relation to any of them, but that doesn't mean they are the sensible starting point for an article in an encyclopedia. Calsicol 09:51, 22 December 2005 (UTC)
• Comment However classic cola is an exception because it has a place in history as being the first own-label product that specifically tried to take market share away from a global label by using its retail space to greatest effect. This article delves into an academic area that is not covered in wikipedia. the article will exist eventually as articles surrounding that area of research are created i.e - The geography of retail and restructuring. Moniz 21:36, 22 December 2005 (UTC)
• Delete per nom, influenced by the vandalism on the deletion notice. Stifle 00:10, 26 December 2005 (UTC)

The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.