Últimas Noticias

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Últimas Noticias is the highest selling daily newspaper in Venezuela. Founded in Caracas in 1941 after the pro-freedom measures implemented by President Medina Angarita.

Nowdays it publishes a number of 170.ooo papers a day (280.000 to 320.000 on sundays). It's own market studies reveals that 96.3% of it´s readers are found in what venezuelans call sectors C,D and E, this is, the lower income classes. This is the reason for which it's supporters dub it el periódico del pueblo (the people's newspaper).

[edit] Political tendency

Ideologically Ultimas Noticias is situated in the center-left of the political spectrum. And although some sectors of venezuelan society may percive it as a supporter of President Hugo Chávez a 2005 survey carried out by Datanalisis among the newspapers readership revealed that the most appreciated value for them was "independence", being percived by readers in the following way:

-74'2% as an unbiased source

-13'5% as biased towards the government

-3'6% as biased towards the oposition